No record label required: Unsigned Alex Day single sells over 50k in a week - more than Coldplay

YouTube video blogger and singer/songwriter Alex Day has sold 52,881 units of his song Forever Yours in the last week - enough to bag the No.4 spot on tonight's Official Christmas Singles Chart.

Source: http://www.musicweek.com/story.asp?sectioncode=1&storycode=1047964&c=1

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